Tuesday, March 04, 2008

Such clever packaging, but...

It always amuses me how some things can be astonishingly well done and yet others just aren't *quite* right.

Take for instance packaging. Over the last few years we've done a fair amount of shopping online and the ingenuity of the packaging for books, DVDs and small items of electronic equipment has been getting better all the time.

On the other hand, recently for one reason or another I've been eating a lot of Muller Lite yoghurts, and being irked by that little trough around the base of the carton from which it is inordinately difficult to extract the last vestiges of yoghurt. This is particularly annoying when compared to the sides of the pot, which are uniformly curved and smooth, and take the edge of a spoon perfectly, leaving behind hardly a trace of yoghurt and, therefore, wasting none.

Surely, I think as I dig around in the trough for the last spoonful, it would not be *that* hard to design a pot that had a flat base on the outside, but a totally smooth bottom on the inside? Answers, as always, on a postcard.

3 comments:

Schnappi said...
This comment has been removed by the author.
Schnappi said...

:D --> http://i32.tinypic.com/14jyo1z.jpg

Digger said...

LOL!! Perfect ^_^